Privacy Policy

At Daily Comfort Shoes Store, we believe your privacy is as important as the comfort of our footwear. This Privacy Policy explains how we collect, use, protect, and share your personal information when you visit dailycomfortshoes.com.

1. Who We Are and Our Commitment

Daily Comfort Shoes Store is a premium footwear retailer serving style-conscious, comfort-seeking customers worldwide. We’re committed to protecting your privacy with the same dedication we put into crafting our Biker Boots, Formal Shoes, and Casual footwear collections.

2. Information We Collect

To provide you with exceptional service and secure shopping experience, we collect:

Personal Information You Provide:

• Order Information: Name, shipping address, email address, phone number
• Payment Details: Credit/debit card information (processed securely through PCI DSS compliant systems), PayPal account details
• Account Information: Username, password, purchase history, preferences
• Communication Data: Messages sent through contact forms, email correspondence

Automatically Collected Information:

• Device Information: IP address, browser type, device type, operating system
• Browsing Data: Pages visited, time spent on site, referring website
• Location Data: General geographic location (country/city level) for shipping and tax purposes

3. How We Use Your Information

We use your information to enhance your shopping experience:

• Order Processing: Fulfill your purchases of Boots, Sandals, Formal Shoes and other products
• Customer Service: Respond to inquiries and provide support
• Personalization: Recommend products like our popular Chelsea Boots or Smart Boots based on your preferences
• Marketing Communications: Inform you about new collections, SALE events, and Mega Deals (with your consent)
• Security: Protect against fraud and unauthorized transactions
• Website Improvement: Analyze site usage to enhance user experience

4. Legal Basis for Processing

We process your data based on:

• Contractual Necessity: To fulfill your orders and process payments
• Legitimate Interests: Website security, fraud prevention, and business improvement
• Consent: For marketing communications and certain cookies
• Legal Compliance: Meeting tax, accounting, and regulatory requirements

5. Data Sharing and Disclosure

We value your trust and only share your information when necessary:

Service Providers:

• Payment Processors: Visa, MasterCard, JCB, PayPal for secure transaction handling
• Shipping Partners: To deliver your orders worldwide (excluding certain parts of Asia and remote areas)
• Analytics Providers: To understand website usage and improve our services

Legal Requirements:

We may disclose information when required by law, court order, or to protect our rights, property, or safety.

Business Transfers:

In the event of merger, acquisition, or sale of assets, customer information may be transferred to the new entity.

6. International Data Transfers

As we serve customers globally, your data may be transferred to and processed in countries outside your residence. We ensure appropriate safeguards are in place through:

• EU Standard Contractual Clauses
• Adequacy decisions
• Other legally approved mechanisms

7. Data Security

We implement robust security measures to protect your information:

• Encryption: End-to-end encryption for all sensitive data transmission
• PCI DSS Compliance: Meeting industry security standards for payment processing
• Tokenization: Card details are never stored on our servers
• Access Controls: Limited employee access to personal information
• Regular Security Assessments: Ongoing monitoring and vulnerability testing

8. Data Retention

We retain your personal information only as long as necessary:

• Order Information: 7 years for tax and accounting purposes
• Customer Accounts: Until account deletion request or 3 years of inactivity
• Marketing Data: Until consent withdrawal or 2 years of inactivity

9. Your Rights and Choices

You have control over your personal information:

Access and Correction:

Request access to or correction of your personal data.

Data Portability:

Receive your data in a structured, machine-readable format.

Deletion Rights:

Request deletion of your personal information, subject to legal requirements.

Marketing Preferences:

Opt-out of marketing communications at any time using unsubscribe links or by contacting us.

Cookie Controls:

Manage cookie preferences through our cookie banner or browser settings.

10. Cookies and Tracking Technologies

We use cookies to enhance your shopping experience:

Essential Cookies:

• Session management and shopping cart functionality
• Payment processing and security

Analytics Cookies:

• Website traffic analysis and performance monitoring
• User behavior understanding to improve our site

Marketing Cookies:

• Personalized product recommendations
• Retargeting campaigns for items like Brogues or Loafers you’ve viewed

You can control cookies through your browser settings or our cookie preference center.

11. Children’s Privacy

Our website is not intended for children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

12. Third-Party Links

Our website may contain links to third-party sites. This Privacy Policy does not apply to those sites. We encourage you to review their privacy policies before providing any personal information.

13. Policy Updates

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Significant changes will be notified through our website or email. Continued use of our services constitutes acceptance of the updated policy.

14. Contact Information

For residents of the European Economic Area, you have the right to lodge a complaint with your local supervisory authority.

15. Regional Privacy Rights

California Residents:

Under the CCPA, you have the right to know, delete, and opt-out of the sale of your personal information. We do not sell your personal data.

EU/UK Residents:

Under GDPR, you have rights including access, rectification, erasure, restriction, and data portability.

Other Regions:

We comply with applicable privacy laws in all regions we serve, adapting our practices to meet local requirements.